Beacons related content from Crowd Connected

From zero to hero - taking indoor positioning mainstream

The significance of Zero Calibration and how it takes our indoor positioning technology towards mainstream adoption.

October 11, 2024

Ten Reasons Why Bluetooth Beacons Are Best Technology for Indoor Positioning

Read our top ten reasons why we'd choose Bluetooth beacons everytime over other tracking technology

February 27, 2022

The cost of confusion: Poor indoor navigation is costing bricks and mortar businesses tens of billions of dollars

In this blog, we examine how poor indoor wayfinding and navigation is costing the global economy staggering amounts across multiple sectors.

November 10, 2021

Without a blue dot on your map, the magic doesn’t happen

In this blog, Crowd Connected’s CEO James Cobb explains where the blue dot has come from and why it’s here to stay.

September 28, 2021

The truth about Visitor Tracking

Crowd Connected’s founder and CEO, James Cobb, took to the main stage at Event Tech Live on 7 November 2019 to provide a review of visitor tracking techniques.

December 4, 2019

How location and beacon data analysis can mislead

Location and beacon data gathered from mobile phones is affected by sampling rate variation. Without correction, business analysis can be flawed. Here's what you need to know.

September 10, 2018

The Truth About Location And Proximity

There’s been a lot of questionable commentary recently on the hot topic of beacons, proximity, and location. Some of it downright misleading.