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Why are Indoor mapping and indoor Navigation systems important?

Indoor navigation and wayfinding is the critical first step for physical businesses to address digital disruption.

Physical businesses are in a battle with digital services. And they’re at a disadvantage. Most ‘experience’ offerings are more difficult to navigate than an ecommerce website or app. And most physical businesses know far less about their customers than Google or Facebook.

The first step in levelling up is to make your physical offering as easy to navigate as your website.

How does Indoor Navigation work?

Indoor Positioning + Indoor Maps = Indoor Navigation

You need an indoor map, and you need to put a blue dot on it. GPS doesn’t work indoors, so an Indoor Positioning technology is needed to accurately determine the location of the customer.

Once you’ve implemented indoor navigation, other location-based indoor tracking services like proximity marketing, location analytics and personalisation open up.

Sail Indoor Positioning and Indoor Navigation Solution

Sail is Crowd Connected’s indoor positioning system (IPS). You can sign up, configure, and download an app from the app store to evaluate the technology for free in a day.

The subscription based pricing model means no upfront payment, and no long-term commitment.

Sail is compatible with any Bluetooth Low Energy (BLE) beacons that use iBeacon or Eddystone protocol and provide stable signal strength.

Our Indoor Mapping Partners

Integrating with indoor mapping partners enables features like routing, PoIs and nearby search.

Sail has its own built-in simple mapping service. You can upload an image of a floor plan, and use that for navigation.

It’s sufficient for testing, proof of concept and some simple use cases. But for features like Points of interest, routing and nearby search, a third-party mapping provider is needed.

You can integrate the Sail blue-dot with any digital map provider. We provide out of the box demos with MapsPeople, Mazemap and Visioglobe.

Mappedin indoor maps can be imported using our IMDF floor plan feature. Other mapping providers with IMDF support can also be integrated this way.

Our location software is trusted by global brands

AEG
CES
Live Nation
Roskilde Festival
Transport for London

Read more

Ten Reasons Why Bluetooth Beacons Are Best Technology for Indoor Positioning

Ten Reasons Why Bluetooth Beacons Are Best Technology for Indoor Positioning

Read our top ten reasons why we'd choose Bluetooth beacons everytime over other tracking technology

The cost of confusion: Poor indoor navigation is costing bricks and mortar businesses tens of billions of dollars

The cost of confusion: Poor indoor navigation is costing bricks and mortar businesses tens of billions of dollars

In this blog, we examine how poor indoor wayfinding and navigation is costing the global economy staggering amounts across multiple sectors.

Indoor Positioning Tech Update 2022 with Sail logo

Indoor Positioning Technology Review 2022

Which indoor positioning technology is best? Crowd Connected explains the pros and cons of all the current options.