Background Location Data for Footfall Analytics
The first question you should ask about any indoor positioning or location service - Does it work in background? Your customers' phones spend a lot of time in their pockets.
How location and beacon data analysis can mislead
Location and beacon data gathered from mobile phones is affected by sampling rate variation. Without correction, business analysis can be flawed. Here's what you need to know.
Damaging Effects of Push Notifications
There's a hidden cost of getting it wrong when it comes to using mobile push notifications at events. Our location data has clearly shown negative responses lasting days.
Crowd Connected, Colocator and GDPR
We have recently updated our documentation in readiness for the General Data Protection Regulation (“GDPR”), the EU law on data protection and privacy for all individuals within the European Union.
2017 Festival Insights Infographic
In 2017 our Colocator software was deployed at over 50 festivals around the world, delivering location-based services using data sourced from mobile phones. As a result, we collect an awful lot of data and uncovered some interesting insights.
Digital twin technology
Digital twin technology is 15 years old. The inescapable explosion of IOT has given the digital twin term a new lease of life.
Buyer Checklist Location Intelligence Providers
Are you confused with the vast amount of options available in the crowded (and often ill-defined) location intelligence market? Our checklist will provide you with a set of questions to ask any potential supplier before making a purchasing decision.
The Truth About Location And Proximity
There’s been a lot of questionable commentary recently on the hot topic of beacons, proximity, and location. Some of it downright misleading.
How Best to Handle The Always-On Consumer
With smartphone penetration in Western Europe predicted to reach 67% the population by 2018 it’s obvious that we live in an always-on world. By 2020 there will be 7 times more connected devices than people in the world.
The Future of Festivals in 2020
Following the news that Amazon may be entering the music festival market, here are our 10 predictions for the future of festivals.
How to Tackle The Challenge of Delivering Real-Time Data Fast
When it comes to data visualisation solutions, speed of rendering is business critical. The ability of any data visualisation system to work in real time is becoming increasingly a must-have for brands, events & operational teams.
Wanted: Participants For Exciting New Crowd Connected Trial
Do you live or work London? Do you regularly use the Victoria Line? We’re looking for volunteers to help us test a specific deployment of our pioneering location technology on London Underground.